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      Emma

      Emma

      Mark the calendar! You won't want to miss it. Intended for promoters, designers, organizers and brand managers, On Spot chronicles over 100 site-specific gatherings that vary in scope from tiny arts festivals to a NATO summit. Yet however disparate thematically or geographically, each selection shares one commonality — a distinct image and a creative approach to its promotion.

      On Spot demonstrates how successful events design their campaigns utilizing tools such as posters and banners, installations and interactive smart phone apps, websites and wearables. With striking photography that places these tools within their target environments, each example suggests how best to blend traditional promotional materials with new media to achieve maximum visibility.

      Sectioned categorically into Events, Awards & Exhibitions, and Conferences, On Spot omits no audience. Bring out the crowds.。


      入編ON SPOT International Event Design

      本書展示一百多個活動、會議現場視覺形象設計案例,分三大部分:活動、賽事與展覽、會議,每個作品在展示平面形象設計的同時,也充分地展示了這些活動的現場規劃與布置。







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